According to the
MANUAL for it's American cousin the OARI06G, to program the macro in my earlier post, hold setup for 2 blinks, 995, Power, use device select to highlight TV, Power, hold setup for 2 blinks. Don't know if it's possible to program advanced codes on this remote or not. If it is, it's not documented. So far the only difference between programming this and other one-for-all's is the need to press device select multiple times for the desired device mode. Some remotes won't let you change the power button macro, so you'll just have to try it.
But looking at the manual, there is a much simpler solution for your problem. Just follow the steps in "Excluding a device from Master Power" to remove your tivo and blu-ray. Then you can use a long press of power to toggle power to your tv in all modes and still control power for your other devices using a short press of power.