Trying to get some models nailed down for an upgrade. I haven't purchased many TV's lately for clients. Though I've installed a few LG's that looked great!!
This job has two areas to update. One large formal Living Room currently with an old Panasonic 65" plasma. Probably will go to 75" -77" slim possibility to an 85".
The room is bright during the day (large windows). Though I need to ask how much they actually watch during the day. They do have drapes that can be closed.....
Other room is a Den where they watch TV, mostly at night. Similar issue with light but also has drapes. Probably a 65" here.
It seems everyone loves OLED lately, would this be the best option here?
I've loved Sony in the past but open for suggestions, etc,
** Any warranty service issues, experiences would be helpful as well..

Sony absolutely has the best looking TVs right now.

I was a die-hard LG fan for years, but switched back to Sony a couple of years ago.

Solid performance.

What he said ^^^^

OLED

Sony Master Series
LG G4 Series
LG C4 Sereis
Sony
Samsung

LCD/LED
Sony
Sony
Sony

I love the Sony miniLED, it is super bright and has good blacks, for rooms with lots of light. For rooms with controlled light, the Sony OLED cannot be beat. Sony also sounds good with the acoustic surface, if you are using the TVs' sound.