On February 16, 2007 at 20:33, juliejacobson said...
There's a difference between SELLING to builders and MARKETING
to builders. EI is doing the latter, and we should all
be grateful for their marketing budget. Many of the respectable
mfrs MARKET directly to builders to push sales to their
dealers. With the abysmal lack of awareness and adoption
of home automation, we should show some appreciation to
mfrs who do much of the heavy lifting for the integration
community.
Julie,
You are of course absolutely right. But you know us CI's, we're a pig headed bunch and it's just too damn fun taking off on companies like EI that have embraced Best Buy. I honestly do think their business model, at least with their *current pricing structure* (i.e. high) is built on a house of cards though.
