From Larry Pexton:

After exactly 37 years as the founder of the enterprise known as Triad Speakers, I have found a worthy successor. Control4, the leading provider of smart home solutions, came to me just after my 70th birthday with an unsolicited and very fair offer to acquire our company. Through the course of spending time together working on the transaction, which was formally announced today, the Control4 management team has consistently shown a deep appreciation of and respect for what we have accomplished and the team that we have assembled here.

I can't imagine finding a better home for my company, our employees alongside whom I have worked the last decades, and our most cherished asset, our global dealer base. Moving forward, the same Triad people will be supporting your businesses and building your speakers with the same care and attention you've always enjoyed. However, now that we are part of Control4, the Triad team will enjoy new development, training and marketing resources that were always just beyond our reach under the Pexton family ownership.
Control4 is committed to continuing the quality, service and customization you have come to expect from Triad. Now Triad will be able to leverage Control4's depth of bench to continue to innovate for years to come, provide unmatched custom design services and make doing business with us, much easier.

From Control4 to their dealers:

Entertainment is at the heart of the connected home, which is why we are thrilled to announce that Control4 has acquired Triad Speakers, Inc, a leader in advanced audio technology and high-end speakers. With over 80% of Control4 installations integrating at least one receiver, audio entertainment is clearly central to your projects. Now, we have a full line of speakers to bring all the audio in your installations to life via bold, beautiful sound.

Triad's 30 year heritage of delivering exceptional audio solutions is rooted in its unwavering attention to design and detail, its focus on the quality of the listening experience, and the unique customization of its products. Triad builds a comprehensive range of built-to-order premium audio speakers, engineered to exact specifications and meticulously assembled to deliver uncompromising sound for every space in and around the home. The end result is an audio system that is voiced to sound the same, regardless of whether the speakers are in-wall, in-ceiling or in-room.

Larry Pexton, Triad's renowned founder, and his entire team who have been together for decades, will join Control4. We welcome Triad's proven premium-acoustics experience and innovation to the company, enabling us to immediately expand our entertainment offering and develop new integrated-audio experiences for the future.

Crap!!!!!!

And by that I mean, I'm not a C4 dealer. And their track record is to cut off non dealers sometime after an acquisition. Correct?

Haven't done it with Pakedge.

They havent cut packedge dealers yet...and I doubt they will cut 3/4 of triads sales...

This puts us Triad/C4 dealers in an awkward spot lol.

Briefly discussed this with Paul S. As long as they don't start trying to offshore their real speaker line, I will stick with them.

I'm not sure why this would be awkward. its the same company. whatever program gives you the best deal. do that.

Hopefully they don't.
But I wonder how the rep situation will work out? Would they allow the same reps to keep handling the dealer accounts, that are 'not' C4 reps as well.

I know it is nothing new but some brands just make it hard to keep using their brand. I have had to fill out paper work for Sony at least 4 times in the last 8-9 years from changing reps. And I have done it at least 3 times with Triad in the last 10-12 years. Yamaha 2x in the last 4 years. It never ends...

A friend who would know wrote this forty minutes ago:

They did fire the pakedge reps right after the aquisition

Pakedge had reps? In the USA?
Never met or heard of one.

My triad rep was/is great.
Unfortunately it's how the business works

It's not always bad though as some reps are really bad and the best thing that can sometimes is a change to give a good rep firm a chance

The reps will be around for 30 more days.

Perhaps some, but not all. Our rep gets credited if we order through the Pakedge portal- but not if we order through the C4 portal. Seems more like a gut shot from the outside looking in.

One rep firm that covers my territory has different reps for different states. My rep didn't seem to care about signing me up because I didn't promise to do $25k and year and make triad my primary line. I'd like to, just not every job has room for triad.

I want to email him and say that after consideration I'm no longer interested in buying Triad through him.

Years ago, when C4 first entered the market, I got the vib that they were a BIG PICTURE management sort of team, with little regard for business that might depend on them. At that point i decided that it was too risky for a small fry like me to get involved with them.

The fun has already begun. So sad to see they way it going to end up. Already dealt with people from the parent company who don't seem to really care. That is very contrary to the culture at Triad. I believe they are all biting their tongues.