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Original thread:
Post 2 made on Tuesday December 8, 2009 at 10:21
Mr Griffiths
It's my lucky day!
Joined:
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February 2005
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On December 8, 2009 at 08:52, Daniel Tonks said...
Just flipping through channels, saw a Barbie ad using the song "Barbie Girl" from Aqua. Did Mattel forget that they SUED Aqua for that song?

Must be new management...

Mc Donalds now have posters with Mc job on them when they initially complained about the term.

On 20 March 2007, the BBC reported that the UK arm of McDonald's planned a public petition to have the OED's definition of "McJob" changed.Lorraine Homer from McDonald's stated that the company feels the definition is "out of date and inaccurate". McDonald's UK CEO, Peter Beresford, described the term as "demeaning to the hard work and dedication displayed by the 67,000 McDonald's employees throughout the UK". The company would prefer the definition to be rewritten to "reflect a job that is stimulating, rewarding ... and offers skills that last a lifetime."These comments run counter to the principle that dictionaries simply record linguistic usage rather than judge it, and that dropping the entry for "McJob" would be a precedent for bowdlerising definitions of other derogatory terms.

During the aforementioned arguments that broke out when Merriam-Webster included "McJob" in its new edition, McDonald's officials implied the company might bring a lawsuit against the dictionary based on this trademark issue, but never did so. McDonald's disputes that its jobs are poor, because the company has been nominated for employee awards.However, this was contradicted in the outcome of the UK McLibel court case, in which the judges ruled that it was a fair comment to say that McDonald's employees worldwide "do badly in terms of pay and conditions"

McJOBS (plural, uppercase) was first registered as a trademark by McDonald's on May 16, 1984, as a name and image for "training handicapped persons as restaurant employees". The trademark lapsed in February 1992, and was declared "Canceled"by the United States Patent and Trademark Office. Following the October 1992 publication of Generation X in paperback, McDonald's restored the trademark


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