we always pull from the head end. First we find our main trunk path set rings/hooks. and then pull to each location. I found it saves time and materials doing it this way.

As far as labeling, we always label the cables use. if it is going to be used as the master bedroom cable we label it that. If it's spare we label it the room and spare (cable type and #). that way we don;t need a master list and when trimming a panel or room we can color code or punch/connect where needed.