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To address twix's reservations: Names were named in the article, mistakes were outlined and associated with those names, and careers may have already been ruined.
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I assume (hope!) Shiek is being sarcastic here. I edited the piece myself and the emphasis was on triumphant solutions to weird problems, not the problems themselves. The section in Custom Retailer is called "Tales From The Trenches" and will be in each issue. The section is meant to be a "share the wisdom" for the custom business.
I think anyone who sees the article will agree that it didn't make anyone look bad. Rather, I thought it made them look good -- these are the guys who confronted a horror story and came through.
The Custom Retailer site is being built, nothing there yet but a signup page for the magazine, which everyone here is obviously invited to fill out. The mag is free to people in the trade. The url is
www.customretailermag.com.
If anyone would like a PDF of the article, drop me an email at
[email protected]Cheers, and thanks again to all that participated in the story!
Ron Goldberg
This message was edited by Ron CR on 10/28/02 13:18.49.