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Original thread:
Post 12 made on Friday August 8, 2003 at 11:43
Warren
Long Time Member
Joined:
Posts:
November 2002
264
Impaqt,

I simply stated that there are a fair amount of positive comments in here as well. I didn't say they were the majority.

Consider human nature and what management consultants always warn about. Namely that an unhappy customer will tell at least 10 other people about a bad experience. A happy customer will tell about the good experiences to less than one person. (National average).

Whether a product, service or a store, if a customer is unhappy, they are 10 times more likely to tell others.

The very same ratio could easily be applied to a forum like this one. The very same human nature and tendencies apply.

Those who do not like the product will be 10 times more likely to post than those who are satisfied with it.

--------------------------------

Going through the "bad days" with the screen problems a year ago, we simply explained to our customers that there was a production problem and that RTI was working on it. And that was simple truth.

We make a couple of service calls to exchange remotes, but most just dropped by our store and got a new one while they were out running errands, and programing a new one and handing it to them only took a minute.

We were up front about the situation with our customers at that time, and not a single one was unhappy. They were taken care of in a very prompt manner and mainly, they were so in love with the ease of use of the remote, instead of being upset, they were tickled to get it back.

We have zero dissatisfied RTI customers and we have had no RTI failures in the past 6 months or more.


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