I think it depends on your market. I Havnt had a single billionaire client ever even mentioning looking for a custom av company online. Perhaps a client rep or assistant might. But if they are good they are more clued in than that. Even in the regular millionaire market it’s usually a referral while playing golf versus an internet search. I would think in the sub millionaire level then the internet search would be a key way of finding someone.

I think a nice website is always a good idea and definitely worth the investment. Referral business or not. It just simply is part of a professional business. Like insurance. You should have it