Do people think Vizio is the only one doing this? I don't blame them for people buying the overly cheap crap and getting the ball rolling on the race to the bottom. I'd blame stores like Costco first, who really pushed it into people's minds to buy cheap. Overall, the internet is what really led that charge, but manufacturers are trying to compete at this stupidly low profit margin now. Ask Pioneer how well it works selling the higher priced panels that look great?