Let's say on average you are charging $150 per wire run, including wire and labor, for a phone/data jack. It includes 2 cat6 and the labor to run it.

Alarm wire is cheaper per foot, but the labor is the same. You are still pulling the wire. I understand it's probably industry standard to charge $30-$60 per alarm run, but why such a steep discount from normal pre-wire pulls? Is it to compete with the alarm companies who do it cheaper to get the contract?

If that's the case, it would make sense to explain this to the client, because the alarm pre wire could cost almost half as much as he whole pre wire.

Those of you doing alarm pre wires, are you doing it as a loss leader? If not, how are you making any money on it?