Just because some rednecks like to use this derogatory comment as a term of endearment doesn't mean i have to. Think African Americans who think its okay to use the N word.

The jerks are the ones who take pride in being.........

The free Dictionary :

red·neck (rdnk)
n. Offensive Slang
1. Used as a disparaging term for a member of the white rural laboring class, especially in the southern United States.
2. A white person regarded as having a provincial, conservative, often bigoted attitude.

Dictionary.com :

red·neck
   [red-nek] Show IPA Informal: Often Disparaging.
noun
1.
an uneducated white farm laborer, especially from the South.
2.
a bigot or reactionary, especially from the rural working class.
adjective
3.
Also, red-necked. narrow, prejudiced, or reactionary: a redneck attitude. Synonyms: biased, narrow-minded, intolerant. Antonyms: fair-minded, open-minded, broad-minded, tolerant, unbiased, impartial.